It doesn’t have to be that way… if you follow a carefully laid out process.

And that’s exactly what you’ll be able to learn AND teach in our ready-to-go course kit – Virtual Summit Success.

This is one of our brandable programs, which means you can customize it to your audience and voice, and then teach it as your own. Or learn from it yourself first, and then teach it to others.

Here is the ‘Success Roadmap’ your students will follow through your course:

[Check out the Module Overviews below for more details on what you’ll cover in the course.]

Our ready-to-teach program is divided into separate modules and lessons, so it can be quickly broken up to deliver bite-size sections over time – to avoid overwhelm and give time for implementation.

Best of all, everything is editable and rebrandable.

So you can learn from it yourself if you want to power-up your business by adding a high-impact virtual bootcamp.

AND, you can use the same materials to help your audience (under your own name)!

That’s because when you purchase a license to our customizable (PLR) courses, you get the rights to:

• Edit the content any way you want
• Put your name and brand on, and
• Repurpose it into whatever media you want

Then use your new course to…

• Attract a flood of leads for your other products and services
• Expand your reputation as an expert with online courses, webinars, workshops, videos, and more
• Provide resources for your clients to help them get results (and win their lasting devotion)
• Create a nice new income stream with a paid program (it can even run on autopilot)

You’ll be helping your audience grow their visibility and their business to new heights with one of the hottest marketing strategies.

And… you won’t even have to create any of your course content from scratch. You can have your course ready to launch in just a few days!

Introduction

You’ll start out with an overview of the course and what your students will learn, so that everyone is excited to jump in and get going.

Module 1 – Why Virtual Summits?

You’ve decided to organize a virtual summit, but are you clear on why you’ve made this decision?

In this first module, you’ll help your students set specific goals for their virtual summit, so that they can confidently kick-start the summit process knowing the results will meet their business objectives

Module 2 – Phase 1: Plan (4-6 months out)

A successful virtual summit starts with a detailed plan.

In Module 2, you’ll show your students how to choose their target market and theme, structure their summit, and find ways to get the right speakers for their event. You’ll also discuss how to set up the basic systems and technology they need to run a successful virtual summit that grows their business.

• Step 1: Choose Your Market and Your Theme – In Step 1, you’ll show your students how to pick a summit topic and define their target market so that their summit provides what people are looking for.
• Step 2: Map Out Your Summit – In Step 2, you’ll show them how to plan the outline of their summit and make crucial decisions about how they’ll present it, so that it has the greatest impact on their audience.
• Step 3: Find Suitable Speakers – In Step 3, you’ll help your students choose potential speakers who are the best fit for the needs of their summit attendees and who complement their area of expertise.
• Step 4: Set Up Systems – In Step 4, you’ll explore the basic systems and technology your students need, so that they are ready to put their sales funnel in place and conduct their interviews.
• Step 5: Contact Potential Speakers – In Step 5, you’ll teach your students the best ways to contact and offer potential speakers the opportunity to participate in the summit
• Step 6: Metrics – In Step 6, you’ll discuss the most important metrics your students need to track, so that they can measure the success of their summit.

Module 3 – Phase 2: Create/Develop Content (2-3 months out)

By this point, everything is planned and set up that can be done in advance. Now it’s time to develop the body of the virtual summit content.

In Module 3, you’ll teach your students the best ways to recruit and interview their speakers, create their own contribution, and complete the sales funnel that will ensure their summit generates revenue.

• Step 1: Recruit Your Speakers – In Step 1, you’ll demonstrate how your students can finalize their speaker choices and set up interviews.
• Step 2: Create Assets for The Summit – In Step 2, you’ll show your students how they can prepare the content they need for the summit, such as their presentation and graphics, so that they can save time later on.
• Step 3: Complete Your Sales Funnel – In Step 3, you’ll guide your students through the process of creating the pages for their sales funnel, so that people will be taken smoothly from the registration to an upsell to the confirmation and next steps.
• Step 4: Interview Your Speakers – In Step 4, you’ll explain to your students how to record and edit the interviews they need for their pre-recorded summit videos.

Module 4 – Phase 3: Promote Your Virtual Summit (3-4 weeks out)

A virtual summit won’t get attendees if you don’t spread the word about it in advance!

In Module 4, you’ll walk your students through their promotional campaigns using social media, email marketing, and their speaker affiliates, while finding the balance between sending out information early enough for people to schedule it, but not so early that they forget.

• Step 1: Social Media Campaigns – In Step 1, you’ll identify the different ways your students can promote their summit on social media so that they attract the maximum number of people to register.
• Step 2: Email Campaigns – In Step 2, you’ll guide your students through creating and scheduling a sequence of emails for their existing subscriber list, as well as new leads, so registrants have all the information they need for attending the summit.
• Step 3: Speakers – In Step 3, you’ll show your students the best ways to provide copy to speakers to save them time and help them effectively promote the summit to their own audiences.

Module 5 – Phase 4: Launch

It’s time for your summit and to start seeing the results of all the hard work you’ve put in for months organizing and planning it.

In Module 5, you’ll discuss how your students can check they have everything in place to ensure a smooth launch. They’ll also make sure they’re on hand throughout the launch to motivate and add value, so that they provide exceptional customer and speaker support.

Module 6 – Phase 5: Summit Follow-Up (1-2 weeks after the summit)

The summit may be over, but the work isn’t done just yet. You can continue to make sales and attract new clients in the period after the event closes.

In Module 6, you’ll explore how your students can close out their promotion and find methods to increase the profits so that they maximize the business impact of their summit.

Module 7 – Review and Refine

In this final module, you’ll share with your students some tips to continue getting results from their virtual summit.

You’ll also review the course and have your students plan their next action steps, so they can achieve the goals they set for this course.